1

We find your SIGNS :

We identify the elements that make you different and promote your singularity.

2

We show you how to bring them out :

We look for the most resemblant aesthetics to you in order to reveal your identity.

3

We shape your aesthetics :

Creating a sensory bond with your audience is the cornerstone of our work.

1

Quentin Lafargues’s SIGNS. :

• Success is built in front of empty seats.
• Surpassing yourself is an everyday effort.
• Being at a world championship finale is a training extension and not its ultimate goal.
• Go back to training after a finale.

2

The visual world that will make Quentin unforgettable :

• Sports ads about effort.
• Sports ads that promote the emotions generated by success and the celebration of a victory.

3

Our way to create a unique sensory connection :

• Creating a gap between the training and the final race by making the training part stand out.
• Turning the stadium into an introspective space that would represent mental effort.

1

Tous entrepreneurs’ SIGNS. :

• “Empower yourself” is one of the program’s motto.
• Showing their diversity and complementarity.

2

The visual world related to Tous entrepreneurs :

• Hip hop music videos, pedestal down shots and participants posing.
• The imagery of Yann Arthis-Bertrand’s Humans

3

Our way to create a unique sensory connection :

• Bring energy to the video using upwards camera movements to counterbalance the participant’s statism during the event.
• Using music videos as an influence by alternating working sessions with dancing moments.
• Alternate working sequences with posing shots to show the participants’ determination.